tag:blogger.com,1999:blog-8538959584197558894.post6422006125902642350..comments2023-08-10T06:07:11.657-04:00Comments on The Markets Are Open: Apple Inc. (NASDAQ:AAPL) stores have not kept pace with it’s overall business: Needhamthemarketsareopenhttp://www.blogger.com/profile/11416570369006157934noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-8538959584197558894.post-60658413527149390862012-11-12T00:47:38.489-05:002012-11-12T00:47:38.489-05:00Although the idea is right in this analysis, the c...Although the idea is right in this analysis, the causality/conclusions are wrong.<br />Apple WANTS there to be insane lineups at the stores, as it makes them look a lot more popular and a lot more cool, thus attracting more people to the brand.<br />Think of discotheques. They purposely-create lineups outside, causing people to think that they are very popular (due to overcrowding inside). When you actually buy admission and go inside, you see that they are half-empty (if that) quite often. It has always been about marketing an image for Apple and its products.Anonymousnoreply@blogger.com