Apple (NASDAQ: AAPL) is preparing a new and intuitive lineup of television sets for 2012. Reports have indicated that the largest company in the world is lining up suppliers and gathering the parts needed for the TVs. This comes after Apple supplier, Samsung, purchased Sony's stake in a JV LCD Television business.
A refresh of television sets is expected to be all the buzz in 2012 as consumers upgrade their home entertainment systems. The CEO of Costco indicated that big screen TV's are the latest trend for the coming years. Apple is preparing to capitalize on this by having a fully integrated system that will connect seamlessly with iTunes and iCloud. The new TV is expected to be released midway through 2012.
Apple has been stepping up and firing on all cylinders. The company is not going to let Google (NASDAQ: GOOG) dominate the mobile phone experience either. Apple has taken steps to potentially enter Google's Maps space when it acquired 3D mapping company, C3 Technologies, in October. Now that Google plans to charge heavy users of Google Maps for their usage, companies are looking elsewhere to get their maps. Apple will likely offer a differentiated service in 3D maps that is one step ahead of the competition.
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