Despite the allegedly `disappointed' response to Apple Inc.(NASDAQ:AAPL)’s new iPhone, the first batch advance orders made for the device have apparently been sold out.
Pre-orders started on Friday, just a couple of days after the Cupertino company launched its phones on September 12.
Apple is expected to start retailing its iPhone 5 on September 21. Those who have pre-ordered will also be getting their devices on that day.
According to reports the new phones, which were available for pre-order on Apple's U.S. online store were sold out within the first hour itself.
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Within the first hour advance orders placed for the phone had shifted from a September 21 delivery date to two weeks later.
The new iPhone has a 4 inch display screen, compared to the 3.5 inch size of the 4S and all its other phones.
Apple has not made much alteration to the design of its phones since they were launched initially in 2007 though it has been adding features to its phone - such as Siri the voice assistant which debuted with the iPhone 4S.
The iPhone 5 is critical to the success of Apple. The iPhones have been responsible for the company being among the frontrunners in the smartphone industry.
Apple's iconic phones have spawned many look-alikes and clones especially in emerging markets. Apple is engaged in patent disputes with handset makers around the globe trying to defend its unique designs and features, right down to the shape of its phones.
The new iPhones will be available in nine countries on September 21, and then will be followed later in other countries.
Apple's suppliers are outperforming with Cirrus Logic, Inc.(NASDAQ:CRUS) shares soared 8% to $45.03, STMicroelectronics N.V. (ADR)(NYSE:STM) added 5%, Skyworks Solutions Inc(NASDAQ:SWKS) gained 3%. Broadcom Corporation(NASDAQ:BRCM) surged 2%.