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Monday, October 8, 2012

Apple Inc. (NASDAQ:AAPL) Making Improvements to its Maps


Apple Inc.(NASDAQ:AAPL) has already started working on improving its maps that have been severely criticised by users and analysts.

There are small and significant changes which have been noticed by users of iPhone 5 and those who have downloaded Apple's latest operating system iOS6.

One of the major complaints against the maps was that it distorted 3D images. More 3D data has been added.

For instance the statue of Liberty and Brooklyn Bridge look much better than their previously flat images.

Chief Executive Tim Cook, who had apologised for the state of the maps just a week back, had also said that the company will be working on the maps to make them better.

While there were reports that it would take a long time for the iPhone maker to make the improvements, it looks like the company has put its engineers and developers to work round the clock to stem the criticism.

Analysts said that while the changes that have been already made are small, they are significant in so far as they would restore some of the confidence that may have been eroded when the maps were initially being used.

Correcting the 3D images is however only one part of the problem. It has to fix the wrong locations as well as the erroneous directions that users of the maps have had to contend with.

For its new operating system, Apple decided to do away with Google Maps and preferred to use its own maps, the experience with which has been less than perfect.

Apple is trying to reduce its dependence on Google and create its own ecosystem of applications.

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