Apple Inc.(NASDAQ:AAPL) has humbled itself. or
rather, has been made to show some humility after the amount of criticism their
home-grown maps application generated, after the release of the iPhone5. Along
with the release of the much talked about smartphone, came the new operating
system, and its native mapping application. The iOS 6 Maps App has been
criticized for its inaccuracy and its inefficiency. And Apple, has had no
option, but to tone down their endorsement of the new application.
In the official website, Apple has toned down the
appreciation of the Maps app, by making the brilliance of the application a
thing of the future. From calling it the most powerful application in terms of
maps, they have gone toned it down to calling it an application which has the
potential to deliver brilliant mapping service, with time. The change has been made to the promotional
website for the new operating system, the iOS 6, and was brought to everybody’s
attention on Sunday, when CNet pointed it out. The website, however, has not
been self-deprecating about the application. It still praises the new features
such as the interactive 3D views, as well as the Flyover Imagery, along with
the vector-based interface, and the hassle-free zooming and scaling.
On Friday, Tim Cook, the Apple Chief Executive,
apologized to the customers through an open letter. He admitted to the faults
of the new mapping application, and said that they were getting their best
sources to set the maps right, and improve them in all ways possible. And the apology was much required, because, despite
the phenomenal opening which the iPhone5 received, the faults in the mapping
application did not go unnoticed. Not just Apple fans, but also others who
clamored to get their hands on the new smartphone, were disappointed by the
performance of the application. The
flaws included poor routing, incorrect positioning of the data, missing names
of roads and places, and the inaccurate, faulty rendering of Flyovers.
Many fans complained about the fact that the new
application had replaced a more superior one, the Google Maps application.
However, in order to placate hassled customers, Apple has given them the option
to choose from 13 alternative mapping applications through an option in the App
store.
Cook is better than Jobs (Jobs would have said something like "you're mapping it wrong", like he did with the antenna issues in the iPhone4).
ReplyDeleteDoesn't change the fact that Apple's products have tonnes of flaws, nor that their cool factor will still sell them in droves (and at inflated prices) regardless of the problems.
I would like to stick 4 iPhone5's deep into my shitter at the same time, and have Apple map their way around my asshole: yah, that will teach them!
ReplyDeleteLOL
DeleteBoris must be an Apple fanboy