Friday, October 12, 2012

Google Inc (NASDAQ:GOOG): Brand New Zagat App Launched Exclusively for Android

Google Inc(NASDAQ:GOOG) has done away with the dining guide Zagat and its old-school techniques, which was purchased last September. It has been replaced by a brand new Android app that is absolutely free of cost. Google had to start designing the app right from scratch to model something different. The old Zagat app that cost $10 will no longer be available after October 15 of this year.

The requirement for accessing the app is simple: create a Google + account. Users will be able to check out reviews of about 30,000 restaurants. You can also search for specific type of restaurants by filtering the results on the basis of cuisines, Zagat scores, cost and dining features.

A user can also contribute a review, which the app will post automatically. Your “public” reviews will be available on Google+ local – here too you have the choice to give your full name or write the review as a “Zagat User”. 10-inch and 7-inch Android tablet users will be able to access the new app with ease.

However, users who have paid for the old Zagat app need not be disappointed as they will get a free hardcopy of a Zagat guide. Earlier mobile apps by Zagat, was published with partners like Handmark for Android and iOS. The app for iOS will expire soon and Google is expected to release an exclusive app for iOS too, although there is no mentioned about it on the Zagat website.

Google+ Local, Google Maps and Zagat are closely linked and the Google+ app contains almost the same feature set (and Zagat ratings) in its “Local” section that is keeping standalone Zagat apps like these still active.

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