Vringo, Inc.(NYSEAMEX:VRNG)’s patent battle with Google
Inc (NASDAQ:GOOG) over the use of Adwords and Adsense has huge implications for
the technology industry and for the search giant.
Sincethe patents under disputeare related to AdWords
and Adsense, which are vital to Google's revenues, any decision on this will
have a huge impact for the company.
One of the patents which Google is being accused of
infringing has been described as follows by Ars Technica:
Will VRNG
Continue To Move Higher? Find Out Here
`A search engine system is provided for a portal site
on the internet. The search engine system employs a regular search engine to
make one-shot or demand searches for information entities which provide at
least threshold matches to user queries. The search engine system also employs
a collaborative/content-based filter to make continuing searches for
information entities which match existing wire queries and are ranked and
stored over time in user-accessible, system wires corresponding to the
respective queries. A user feedback system provides collaborative feedback data
for integration with content profile data in the operation of the
collaborative/content-based filter. A query processor determines whether a
demand search or a wire search is made for an input query.'
The patent was granted originally to Ken Lang, who
sold it to Lycos and then bought it back. Lang has now joined Vringo and has
decided that he wants to be paid for the use of the technology.
According to the complaint made by Vringo with the use
of the technology, which filters out search results for advertisements,
Google's revenue and market share rose significantly.
Shares of VRNG are up 3.90% to $3.74.
Yes somes times that can be true, but it seems that with this new political changes in basics systems let google take advantages vs its compititors.
ReplyDeleteReally good done.