Google Inc(NASDAQ:GOOG) may yet be able to slip out of
the noose of the Federal Trade Commission due to lack of strong evidence in its
anti-trust lawsuit against the company.
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According to a report by Bloomberg, regulators aren't
sure they have enough evidence for an antitrust lawsuit and are examining
whether consumer benefits of Google's search approach outweigh harm to
competitors.
The main allegation against the company and which is
at the core of the lawsuit is that Google has been promoting its own properties
such as YouTube, Google Flight Search, Google Images, Google Shopping, Google
Maps and suppressing other service providers of a similar nature.
If the FTC and European Commission are able to bring
home the charges to Google, it will have the potential to wreak havoc for the
Internet search giant's business.
Bloomberg said that legal observers expect FTC and EC
action of some sort by the end of the year in the Google case, but it's not
clear yet whether that might be a settlement or more serious actions such as
the FTC suing or the EC filing a statement of objections.
here are two industry groups who are behind the
opposition to Google, Fairsearch.org and Icomp and incidentally Microsoft
happens to be a member of both the groups.
There are also other big companies who are in the
groups such as Foundem and Nextag and travel sites Kayak, Expedia, TripAdvisor,
and Hotwire.
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