Google Inc(NASDAQ:GOOG) may yet be able to slip out of the noose of the Federal Trade Commission due to lack of strong evidence in its anti-trust lawsuit against the company.
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According to a report by Bloomberg, regulators aren't sure they have enough evidence for an antitrust lawsuit and are examining whether consumer benefits of Google's search approach outweigh harm to competitors.
The main allegation against the company and which is at the core of the lawsuit is that Google has been promoting its own properties such as YouTube, Google Flight Search, Google Images, Google Shopping, Google Maps and suppressing other service providers of a similar nature.
If the FTC and European Commission are able to bring home the charges to Google, it will have the potential to wreak havoc for the Internet search giant's business.
Bloomberg said that legal observers expect FTC and EC action of some sort by the end of the year in the Google case, but it's not clear yet whether that might be a settlement or more serious actions such as the FTC suing or the EC filing a statement of objections.
here are two industry groups who are behind the opposition to Google, Fairsearch.org and Icomp and incidentally Microsoft happens to be a member of both the groups.
There are also other big companies who are in the groups such as Foundem and Nextag and travel sites Kayak, Expedia, TripAdvisor, and Hotwire.