Nokia Corporation (NYSE:NOK) Maps App For iOS Gets A Modest Response

When Apple Inc.(NASDAQ:AAPL) had released a new mapping service for its mobile gadgets in the month of September, it had added a few features and at the same time, it had taken away a few others. Some of the prominent features that Apple had not included in its mapping service include public transit directions and Google’s mapping data. Some frustrated users of iPhone were expecting that a new maps app from Nokia Corporation (ADR)(NYSE:NOK) would emerge and substitute for Apple’s maps. However, some early adopters of the app do not seem impressed with it.

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After Nokia’s Here app was launched on Monday, it had quickly escalated to the 4^th rank on Apple’s list of most downloaded apps. The app had 378 reviews by Tuesday afternoon in iTunes with an average rating of 2.5 stars. Most of the users had rated the app 1 star.

Some of the complaints were same to the ones that Apple had received. A few locations are not labeled correctly, information like street maps in Japan are missing. Other people have complained about the maps being ugly and sluggish to load. Users, who have rated the app 5 stars, have said that the location data of Here is more precise than Apple’s maps.

A user has mentioned on a review that the app is slow to scroll and has practically no information.

Twitter saw some negative reviews on Here too.

A user tweeted that he installed the Nokia Here, executed a search, closed the app and uninstalled. Another twitter user said that there is hardly any difference between Apple’s Maps and Nokia’s Here app.

Tech bloggers have given the app a try and were not fully content. The Verge found Nokia’s Here richer than that of Apple’s, although public transit information was not satisfactory.

Nokia brought its maps to phones of other companies so it could collect more location information and enhance its mapping database. However, if users do not like the app, it seems unlikely that the app will be of any use.