Criticism of Apple
Inc.(NASDAQ:AAPL)’s brand new mapping tool has been all over the place in spite
of the iPhone 5 being a huge success. However, Apple CEO Tim Cook has admitted
that they have indeed released a product that does not match up to standards,
but a lot of effort is being put in to sort out the glitches and improve its
functionality.
When Apple launched its iOS 6
update along with the iPhone 5 on September 21, it dumped Google Maps in favor
of their in-house mapping tool. But users are not satisfied and have complained
that surpassing Google Maps is a pipe dream, considering that the tool does not
even come close in terms of efficiency and accuracy.
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The iPhone 5 was the first big
launch under Tim Cook’s tutelage after co-founder Steve Jobs passed away last
year. Since users are desperate for a quick replacement for Apple Maps, Cook
has suggested numerous third-party mapping apps like Bing, MapQuest and Waze
from App Store or the web versions of Google or Nokia maps, till they work out
all the problems of their own mapping tool. However, some Apple loyalists have
stuck to the Apple mapping app and Cook has insisted that the more searches are
done, the better the app will become.
Steve Jobs was a perfectionist
but he too made slip-ups. Buyers, who had bought the first iPhone at the
original price, took offense when the price of the smartphone was slashed.
Users were not too satisfied with iPhone 4 antenna as well. In spite of those
mishaps, Jeff Macke feels that Jobs would never release a product that did not
match the standards of Apple, especially when a strong mapping tool from Google
was already incorporated into devices. Macke feels that Apple should not have
rushed into developing their own mapping app, which has only got them criticism
and humiliation.
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