The Consumer
Electronic show, which is an annual event, will have Paul Jacobs as the keynote
speaker for the year 2013. Jacobs is the CEO of QUALCOMM, Inc.(NASDAQ:QCOM),
and next year, in January, he will be opening for the CES at Las Vegas. Jacobs
will be following the footsteps of the likes of Steve Ballmer as well as Bill
Gates. However, the reason for the change might be a reflection on how much
technology has started focusing on mobiles, today. This breed of devices runs
the market in today’s day and age, with technology being able to adapt to
smaller devices which fulfill multiple functions.
The CES keynote had previously always
been delivered by a CEO from Microsoft Corporation (NASDAQ:MSFT). Since 1999,
this had almost become a tradition. After Bill Gates delivering the opening
speech for about nine years, Ballmer took over the responsibility after him,
and continued to be the keynote speaker for about four years. Microsoft will
not attend the CES for 2013. The company has cited the difference in timing for
the release of the products, with the CES. However, analysts are suggesting
that this is just a defense mechanism for the company since they too have
realized how much of a mobile-dominated scene the technology industry has
become. The focus has shifted from PCs altogether.
The CEA, or the consumer Electronics
Association picked Paul Jacobs for the keynote at the CES after Microsoft
pulled out, and speculations were abound, about who would be delivering the
opening speech. The association stated that mobile computing was something so
intrinsic to Qualcomm, that calling the CEO of the company was natural, and
that he would be the apt person to talk about the mobile age. The company is
famous for making microprocessors as well as wireless chips, which are used in
mobile devices as well as in tablets. The company though, produces much more,
which includes the manufacturing of automobiles.
The speech will be given at The
Venetian, which is in Las Vegas. Although the CES starts from the 8th,
the opening will start on the 7th, With Jacobs giving the speech
that day, at 6.30 in the evening.
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