Facebook Inc(NASDAQ:FB) and Yahoo! Inc.(NASDAQ:YHOO) might
come together and work on a joint effort for a search engine, the Sunday
Telegraph reported.
Yahoo's Marissa Mayer and Facebook's Sheryl Sandberg
are apparently in talks to forge an alliance together, the report said.
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However there are other reports which claim that the
two companies are not in talks regarding a search partnership. This is from
AllThingsD, which has a good track record of covering Yahoo. According to this
report, Microsoft would not allow Yahoo to get out of its long-term search
contract.
Cnet is however connecting a lot of dots to arrive at
some of a scenario here.
Mayer and Sandberg are both former colleagues at
Google and they would understand, better than anybody, the dynamics of the
search business and its criticality.
Yahoo had a robust search engine once (though it now
outsources its search to Microsoft) and Mayer is currently in boosting all its
products and services including the search business.
Facebook founder Mark Zuckerberg has gone on record to
say that search is going to be a big business for Facebook, considering the
kind of database that it has access to.
"There is a big opportunity in search, evolving
to giving a set of answers to a specific question and Facebook is uniquely
positioned to do that," were his exact words in September.
Yahoo and Facebook have also been trying to integrate
their activities with Yahoo allowing access to the social networking site from
within its platform. They have also resolved their patent disputes.
When one considers all these things together the story
does not appear so far-fetched.
"The door could be open for a Yahoo-Facebook
alliance, but it could take years to create a competitive search engine,"
Cnet said.
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